In peer-to-peer fundraising campaigns, an organization’s supporters create their own fundraising pages and reach out to their networks of friends, family, and colleagues to request donations. This approach leverages the passion and personal connections of supporters to amplify the nonprofit’s fundraising efforts.
In this article, we’ll review the best peer-to-peer fundraising software for nonprofits. We’ll cover key features, pricing, and the unique strengths of each platform to help you determine which one best fits your organization’s needs.
Top Peer-to-Peer Fundraising Software for Nonprofits
To run successful peer-to-peer campaigns, nonprofits need robust, user-friendly software that makes it easy for supporters to create personalized fundraising pages, share their stories, and collect donations. The right peer-to-peer fundraising platform should also provide the nonprofit with tools to manage the overall campaign, track progress, and engage with participants. These are the top peer-to-peer fundraising software solutions available to nonprofits to get their funding efforts up and running.
- Donately: Best Overall Peer-to-Peer Fundraising Software
- OneCause: Best for Gamification Features
- Qgiv: Best for Fundraising Events
- Snowball: Best for SMS Features
- Bonfire: Best for Merchandise Sales
- Double the Donation: Best for Donation Matching
1. Donately
Donately is an intuitive, affordable peer-to-peer fundraising solution for small to medium-sized nonprofits. Its user-friendly page builder allows supporters to quickly set up personalized fundraising pages and start collecting donations.
Donately’s platform is mobile-optimized, processes donations securely, and provides built-in social sharing tools to help participants spread the word. Plus, users can easily track campaign progress and view donor data through the analytics dashboard.
Features
- Easy-to-use page builder for creating custom fundraising pages
- Secure donation processing
- Mobile-responsive design
- Social sharing tools
- Donor data dashboard and reporting
Pricing
- Free Plan: $0 + 4% platform fee
- Starter Plan: Starts at $15/month + 3.5% platform fee
- Team Plan: Starts at $49/month + 2% platform fee
- Custom Plan: Custom pricing + platform fee starting at 0.5%
2. OneCause
OneCause provides a comprehensive peer-to-peer fundraising solution that goes beyond the basics. In addition to customizable individual fundraising pages, OneCause offers features like gamification elements to keep participants engaged, mobile apps for fundraising on the go, and built-in team and event management tools. Its flexible platform can support a variety of peer-to-peer campaign types and integrates with popular nonprofit CRMs and tools.
Features
- Customizable campaign and individual fundraising pages
- Gamification and engagement tools like fundraising badges
- Mobile fundraising app for easy access
- Team and event fundraising options
- Donor data management and reporting
Pricing
OneCause offers pricing tailored to each organization’s needs and scale. Contact their sales team for a customized quote.
3. Qgiv
Qgiv is a powerful peer-to-peer fundraising platform that offers a wide range of features to help nonprofits run successful campaigns. Its customizable pages, gamification elements, and mobile-responsive design ensure a smooth experience for participants. Qgiv also stands out for its matching gift functionality, which allows donors to easily search for employer matching programs and increase their impact. The platform integrates with various CRMs and provides detailed reporting to help nonprofits track and analyze campaign performance.
Features
- Customizable campaign and individual fundraising pages
- Mobile-responsive design
- Gamification features like leaderboards and badges
- Matching gift functionality
- Robust reporting and analytics
Pricing
- Starter Package: Free
- Giving Essentials Package: $25.00/month
- Text Fundraising Add-On: $159.00/month
- Peer-to-Peer Add-On: $259/month
- Auction Add-On: $259/month
4. Snowball
Snowball is an affordable and user-friendly peer-to-peer fundraising solution that provides nonprofits with the essential tools to run successful campaigns. Its customizable pages, mobile-friendly design, and recurring donation options make it easy for supporters to give. Snowball also offers text-to-give functionality, allowing donors to initiate donations via SMS. The platform integrates with popular CRMs and provides donor data management tools to help nonprofits stay organized and informed.
Features
- Customizable peer-to-peer fundraising pages
- Mobile-friendly design
- Recurring donation options
- Text-to-give functionality
- Donor data management
- Integrations with popular CRMs and tools
Pricing
- Essential: $0 plus 2.5% + $0.30 per transaction
- Premium: $539/year plus 2.5% + $0.30 per transaction
- Professional: $849/year plus 2.5% + $0.30 per transaction
- Enterprise: Starts at $99/month plus 2.5% + $0.30 per transaction
5. Bonfire
Bonfire offers a unique spin on peer-to-peer fundraising by combining it with custom merchandise sales. Nonprofits can design custom t-shirts and other items, which supporters then sell to their networks. Bonfire handles the e-commerce, production, and shipping, eliminating upfront costs and inventory management for the nonprofit. This approach taps into the power of personal connections while providing supporters with a tangible way to show their support for the cause.
Features
- Custom t-shirt and merchandise design tools
- Built-in e-commerce functionality
- Social sharing and campaign tracking
- No inventory or upfront costs for the nonprofit
- Donor data collection
Pricing
Bonfire doesn’t charge any upfront fees. Instead, they take a percentage of each merchandise sale, which varies based on the item and sales volume. The remaining profit goes directly to the nonprofit.
6. Double the Donation
While not a traditional peer-to-peer fundraising platform, Double the Donation offers a valuable tool for nonprofits to maximize the impact of their campaigns. Their extensive matching gift database allows donors to easily search for their employer’s matching gift programs and submit the necessary forms.
By integrating Double the Donation’s tools into your peer-to-peer fundraising pages, you can encourage supporters to take advantage of matching opportunities and potentially double their impact.
Features
- Matching gift database with information on 20,000+ employers
- Embeddable search tool for donors to find matching opportunities
- Automated email follow-up to encourage match completion
- Tracking and reporting on match-eligible donations
Pricing
- 360MatchPro Standard: $999-$2,500+ per year
- 360MatchPro Enterprise: Starts at $30,000 per year
Conclusion
Choosing the right peer-to-peer fundraising software is crucial for nonprofits looking to run successful campaigns and engage their supporters. When evaluating peer-to-peer fundraising platforms, consider factors such as ease of use, customization options, mobile-friendliness, social sharing tools, and integration capabilities.
By choosing a peer-to-peer fundraising platform that aligns with your nonprofit’s goals and needs, you’ll be well-equipped to run engaging, successful campaigns that inspire your supporters and drive meaningful results for your cause.